Saturday, April 2, 2011

Game Changing

"They always say time changes things, but you actually have to change them yourself." ~ Andy Warhol


I was asked a question by one of my peers lately, that really made me start to think. It was a great question.

He said,

" What are you going to bring to the game that's different?"


This really has been resonating with me for days. After some careful thought, I think I have somewhat of an answer, and where better to share than here with all of you. The audience I love. I feel, and have for years, that there is a huge disconnection from the ones who inspire us and claim to be our coaches and leaders, and the people that brought them there. YOU and me, the hairstylist. I have seen a growing trend of unaccessibility inside the industry. I hear the excuse of being "too busy" or not being "tech savvy" and so on. You can not reach them by email, twitter, facebook, hairbrained, etc etc. Just pictures and calendars, promotions and products. Usuallly ran by a ghost writer, not the individual themself.

So one thing that I have decided I have and will bring to the game that is different is accesibility. I have been training myself over the past couple years, on how to multi task the day to day actions of life, while still remaining connected to my audience. It does take practice, dedication, and discipline. It is easy to let it overwhelm you. But like anything else we do in life, practice makes perfect. There are 24 usable hours in every day, and with todays digital and technological age, we can send text messages, complete with pictures and questions (haircolor, haircut, etc.) that can be answered in less than 3 minutes if you are quick, haha. But my point is, for every extra minute I give to someone here on Facebook asking for career direction, to a IM chat asking about what tools I prefer or which cosmetology school they should look into, to the text messages and twitter mentions asking for formulation assistance, or just sharing a finished look that they learned from one of our videos, is returned to me 10 fold, because as we share, I learn from you all as well, making me better for you. The interconnectivity, availability, and accesibility, to me, is ONE of the elements I hope to bring to the table that will change the game.

I am not only here to educate to the masses. Im here to educate you, the hairstylist. Im glad I can be real, tangible, and here for YOU the hairstylist. And that philosophy will continue to the website, our in salon classes, and the over all message we are trying to create. As I come up with more answers to this question I will be sure to share. but this is a good start. big love guys and gals.


Remember, YOU are the Network



c.

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